90’s Hip-Hop Legend O.C.

Bid now for your chance to own a piece of the underground hip-hop legend’s 1994 album Word… Life featuring “Time’s Up,” “Born 2 Live,” “Ma Dukes” and more.


closing price

Auction Closed

Top Bid: Stephen K

The Theoretical IRR is a formulaic guideline based on an extrapolation of the normalized, historical earnings trend of the catalog. The Theoretical IRR is not a guarantee of future performance. It should be used for comparison purposes only. Each catalog has its own risk factors and the Theoretical IRR is not based upon a specific analysis of this catalog. Click here to view the basis for all Theoretical IRR calculations.

Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.

Starting Price: $20,500
Bidding Increment: $400
Closing Price: $26,900
End Date: Aug 08, 2018, 3:06 PM MDT
Last 12 Months' Royalties: $4,116
Investment Term: 10 years*
Distributors: BMI
Rights Included:

Public Performance

Interests Included:

Songwriter (World) & Publisher (US Only)

Track List:

Track List

First Distribution: September 14, 2018
Distribution Frequency: Quarterly
Relist-Eligible? Yes
Buyer Fees:


* Please see the FAQ tab for more information on the 10-year investment term.

 Auction fees are waived on Buy It Now listings

What rights are included?

  Musical Composition Sound Recording
Copyrights included? No
Public Performance
Non-Interactive Streaming
Sources: Internet Streaming, AM/FM & Satellite Radio, TV/Film/Commercial Performances, etc. Internet Streaming, Satellite Radio, Digital Downloads, CD Sales, TV/Film/Commercial Placements & Performances, Samples, etc.
Distributors: BMI


Now is your chance to own a piece of hip-hop history! This catalog features works from legendary artist O.C., who debuted in 1991 in the Brooklyn underground hip-hop scene. As a member of multiple renowned underground hip-hop crews—including Diggin’ In The Crates Crew (D.I.T.C) and Crooklyn Dodgers '95—O.C. has worked alongside such legends as Rakim to Nas and more.

This auction includes O.C.’s music dating back to the D.I.T.C debut album Word… Life. In 1994 the album peaked at No. 34 on Billboard’s Top Hip-Hop/R&B Albums. Word… Life features this listing’s highest earning song—“Time’s Up”—which was most notably featured as the instrumental track behind a popular rap-battle in Eminem’s film Eight Mile. Since its release, the work has been sampled in numerous hip-hop tracks, including Mos Def’s 1999 work “Hip-Hop.” "Time’s Up” contributes to 67% of this catalogs historical earnings.

Other works featured on the album Word… Life include top earners “Ma Dukes” and “Born 2 Live.” In the last 12 months, both tracks have seen impressive growth. This listing also includes O.C.’s hit-single “My World” from his second studio album Jewelz. In 1997, this album peaked at No. 16 on the Billboard Top Hip-Hop/R&B Albums. In the last 12 months, “My World” has contributed to 11% of this catalogs earnings and shown substantial growth.

Key Drivers

Film Placements. This catalog benefits from placements in multiple films, from Eminem’s Eight Mile to Ice Cube’s Dangerous Ground and even Spike Lee’s Clockers. The film Eight Mile—staring hip-hop superstar Eminem—contributes nearly 50% of this catalog's historic earnings. The film regularly receives airtime on MTV and BET. Any time the film streams on iTunes, Amazon Prime, YouTube or more, you earn!

Longevity. “Time’s Up” was written more than 24 years ago and has been collecting royalties for nearly as long. This demonstrates the longevity and impact O.C. has had on hip-hop worldwide. Industry-wide, Catalog Music (music released more than 18 months ago) and "Deep Catalog" (music released more than 3 years ago) together represent over 60% of music streamed today.

Streaming. Top earners in this catalog include “Time’s Up,” “My World” and more. Any time one of these tracks is streamed on Spotify, Pandora, or Apple Music, you earn. On the streaming platform Spotify, artist O.C. has over 143,000 monthly listeners. The track “Time’s Up” itself has over 1.7 million streams and counting, while “My World” follows closely behind at just over 1 million. O.C. is also featured on “I Love My 90’s Hip-Hop” playlist with nearly 1,000 followers. This is good news for you, as it exposes O.C. to new listeners & potential fans. In the last 12 months, top earner “My World” grew 27%.


The seller has the option to repurchase the royalty share from the winning bidder, for two years after the sale, for 150% of the final auction price.

About the Royalty Distributor

Broadcast Music, Inc. (BMI) is one of four United States performing rights organizations, along with ASCAP, SESAC & Global Music Rights. It collects license fees from music users on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed. For more information on BMI’s distribution schedule, click here.

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