[Advance] CJ So Cool — Fixed Return YouTube Earnings

Earn a fixed return of $1,115,000 from YouTuber CJ So Cool’s popular channel.


closing price

Auction Closed

Top Bid: Huy H

Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.

Starting Price: $825,000
Bidding Increment: $1,000
Closing Price: $825,000
End Date: Jun 28, 2021, 1:00 PM MDT
Dollar Age:

~ 1.15 Years

Last 12 Months' Royalties:


Investment Term:

Fixed Return of $1,115,000 (See Note Below)



Rights Included:

YouTube Revenue

Interests Included:

Rightsholder (World)

First Distribution (paid 30 days from receipt):

July 15, 2021

Distribution Frequency:


Buyer Fees:

1% of closing price or $500 (whichever is greater)‡§

Investors placing the opening bid on any listing pay no buyer fee if they win the resulting auction, a savings of 1% off the final price (minimum $500). All Access members who already receive this discount will be rewarded with a cash rebate equal to the buyer fee.

§ Become a Royalty Exchange All Access Investor to waive auction fees and enjoy additional exclusive benefits.


We recently sold a portion of this revenue stream. Now, another 35% share of monthly YouTube income from the official YouTube channel of influencer CJ So Cool is available — with new terms that decrease risk to the winning bidder.

As the winning bidder, you will collect payments until you receive the fixed amount of $1,115,000 (“Total Return”) subject to the recoupment terms below:

The first two monthly payments will be uncapped and are expected to total at least $258,083. That is a 31% return on the principal in the first 2 payments! 

  • Confirmed July payment is $140,883
  • Estimated August payment is at least $117,200

Subsequent monthly payments will have a $70,000 “Monthly Cap” (the most that will be recouped) and a $55,000 “Monthly Floor” (the least that will be recouped, if possible – see below).

  • If the Monthly Floor of $55,000 is not reached, the shortfall will be paid from the seller’s retained 30% interest.
  • If the seller’s retained interest does not cover the shortfall in a given month, the repayment period will extend — the following month’s floor will not be increased.

See the "Financials" tab for detailed return scenarios.


CJ So Cool is a YouTube creator specializing in prank and reaction videos. His channel has over 8.7 million subscribers as of June 2021, with unique monthly viewers of over 7 million, culminating in over 2.6 billion views. The channel has been live since December 2014. The winning investor will be buying into CJ So Cool’s brand and earnings of videos including all future videos published during the investment timeframe. 

He has been ramping up the production of new content with May 2021 currently set to be his biggest month in 3 years and June 2021 a close second. The winning bidder will be paid royalties for that increase in the next two payments due July and August 2021.

The CJ So Cool channel is managed exclusively by BroadbandTV Corporation. BBTV monetizes the media of content owners through end-to-end management, distribution, and monetization solutions while allowing content owners to focus on their core competency – content creation. The winner of this auction will benefit from BBTV’s efforts and expertise during the investment term. Additionally, the creator’s agreement with BBTV requires him to make his best efforts to create and upload videos at a frequency and quality consistent with his historical performance. Since CJ will remain under the BBTV agreement during the term of repayment on this advance, you’ll benefit from this contractual requirement.

The primary source of income for this asset comes from ads placed against the YouTube videos through Google AdSense. On average, YouTube content creators generally receive $2 – $12 for every 1,000 monetized views after YouTube’s fees. The monetized views typically account for 40% – 80% of the total views for a video. The figure varies based on factors like the device, time of the year, location, ad inventory, number of ads, viewership, ad format, engagement, etc. 


35% of the seller's interest in all net proceeds attributable to the video content in the CJ So Cool YouTube channel, currently collected and distributed by BroadbandTV Corporation. This asset offers the right to collect monthly payments — subject to the Recoupment Terms below — until the investor receives a Total Return of $1,115,000.00. With this advance-style investment, the amount of return is known upfront. The only variable is the time it takes to collect. 

Recoupment Terms: No recoupment cap or floor shall apply to the first two monthly payments after the sale (expected to be July and August 2021). Beginning with the third monthly payment after the sale (expected to be September 2021), the investor’s monthly payments shall be no greater than $70,000 ("Monthly Cap") and shall be no less than $55,000 ("Monthly Floor"). If the Monthly Floor is not met, the seller’s 30% retained interest in the net proceeds ("Retained Interest") shall be debited by the amount necessary to cover the shortfall in the Monthly Floor. However, there will be no penalty to the seller if the Retained Interest is insufficient to cover the shortfall in the Monthly Floor.

All financial data presented in this listing reflects 35% of net proceeds from BBTV.

About the Royalty Distributor

Founded in 2005, BroadbandTV is a media-tech company aimed at helping worldwide influencers succeed with their online content. BroadbandTV engages a global audience, providing end-to-end solutions to influencers including proprietary tech, leading services, and enhanced distribution & monetization. 

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