Busta Rhymes & Mariah Carey

Bid on growing royalties for “I Know What You Want,” from Busta Rhymes and Mariah Carey.

$36,500

closing price

Auction Closed

Top Bid: Frank H

Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.

Starting Price: $21,000
Bidding Increment: $500
Closing Price: $36,500
End Date: Feb 01, 2018, 3:17 PM MST
Investment Term: Life of author + 70 years
Last 12 Months' Royalties: $4,351
Royalty Type: Public Performance
First Payment: February 2018
Buyer Fees: $75 ASCAP Assignment Fee

Description 

Featured in this auction are the growing public performance royalties for the duet “I Know What You Want” from hip-hop veteran Busta Rhymes and Grammy-winning pop superstar Mariah Carey. In the last 12 months, this song has produced $4,349 in earnings.

“I Know What You Want” was released in 2003 as the second single on Busta Rhymes’ eighth album It Ain't Safe No More. Interestingly, the song's royalties have steadily risen each year since 2015. In fact, 2017 earnings for “I Know What You Want” grew 53% over 2016 royalties. This growth is attributable to increased international earnings from multiple countries, as well as an increase from sources like Pandora, Spotify, Apple Music and Sirius XM. "I Know What You Want" has also garnered almost 40 million spins on Spotify.

Historically the song earns the majority of royalties from radio at 50%. Last year's radio earnings grew 32% over the previous year's income. It’s worth noting that “I Know What You Want” was released 15 years ago and yet, it still receives notable radio play today.

“I Know What You Want” charted in an impressive 19 different countries, while in the U.S. hitting No. 3 on Billboard Hot 100 and No. 4 on the Mainstream Top 40. The track also had longevity in 2003, staying on the Top 40 charts for 21 weeks, peaking at No. 17 on the 2003 Hot 100 year-end chart.

Interestingly, “I Know What You Want” also earns royalties from TV performances. The track appears in the 2004 Jamie Foxx film Breakin’ All The Rules. Today, the film airs on various cable and premium cable networks. As the winner of this auction, you’ll collect royalties for the song’s performance in Breakin’ All The Rules every time it airs on TV.

Key Drivers

Growth. “I Know What You Want” was released 15 years ago, and the fact that its royalties are both ongoing and growing is rather remarkable. In the last four quarters, earnings increased 53%.

Hip-hop recently overtook rock in the U.S. most popular genre of music, accounting for 24.5% of all music consumption, driven by streaming. BuzzAngle’s 2017 Music Report: Urban music (Hip-Hop/Rap and R&B) was the most-streamed genre in 2017, accounting for 32% of all streams. This song reflects these two trends: hip-hop and the surge in streaming worldwide.

Streaming provides 15% of earnings in the last 12 months, compared to 9% for the song historically.This shows the shift in income sources for “I Know What You Want.” Although this is a small percentage of overall earnings, streaming is currently demonstrating a healthy four-quarter growth rate of 71%. 

Mariah Carey. Obviously, a huge draw to this auction is Mariah Carey herself. She is one of the best-selling female artists of all time with over 200 million records sold and 18 No 1 hits. She’s amassed five Grammy Awards, 19 World Music Awards, 11 American Music Awards, and 14 Billboard Music Awards.

She also continues to stay relevant and in front of her fans -- she has an overseas tour scheduled for the end of 2018. You’ll also notice a “live performance” in the financial data for the song in Q2 2017. Mariah performed “I Know What You Want” in a live pop concert that was surveyed, generating a royalty for the work. This demonstrates the song is still relevant to Mariah as an artist and her fans. 

What is being sold?

100% of the seller's interest in the songwriter's and publisher's shares of public performance royalties attributable to the musical composition "I Know What You Want" (ASCAP Work ID: 390763647).

IMPORTANT NOTE: Possession of the songwriter’s portion of this asset must be taken via a trust, which is required due to ASCAP’s assignment policy. Please see the Post-Auction Process tab for further information.

How does this asset make money?

Every time "I Know What You Want"  is played on the radio, Pandora, Spotify, or any other type of public performance, you earn royalties. ASCAP makes payments quarterly and the first distribution you will receive is February 2018.

What rights are included?

  Musical Composition Sound Recording
Copyrights included? No
Rights:
Mechanical
Public Performance
Sync
Sales
Non-Interactive Streaming
Sync
Sources: Internet Streaming, AM/FM & Satellite Radio,TV/Film/Commercial Placements, etc. Internet Streaming, Satellite Radio, Digital Downloads, CD Sales, TV/Film/Commercial Placements & Performances, Samples, etc.
Distributors: ASCAP

About the Royalty Distributor

ASCAP is the American Society of Composers, Authors and Publishers. It is a membership association of more than 575,000 composers, songwriters, lyricists and music publishers of every kind of music. ASCAP also represents music creators worldwide through agreements with affiliated international societies.

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