The Theoretical IRR is a formulaic guideline based on an extrapolation of the normalized, historical earnings trend of the catalog. The Theoretical IRR is not a guarantee of future performance. It should be used for comparison purposes only. Each catalog has its own risk factors and the Theoretical IRR is not based upon a specific analysis of this catalog. Click here to view the basis for all Theoretical IRR calculations.
Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.
|End Date:||Sep 20, 2019, 3:04 PM MDT|
~ 28 Years
|Last 12 Months' Royalties:||$53,094|
|Investment Term:||Life of author + 70 years|
|First Distribution:||October 7, 2019|
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What rights are included?
|Musical Composition||Sound Recording|
|Sources:||Internet Streaming, AM/FM & Satellite Radio, TV/Film/Commercial Performances, etc.||Internet Streaming, Satellite Radio, Digital Downloads, CD Sales, TV/Film/Commercial Placements & Performances, Samples, etc.|
Up for auction are royalties from music composed for the classic NBC series, The Fresh Prince of Bel-Air. This catalog also features hip-hop classics including 2Pac’s “To Live And Die in L.A” featured on his posthumous album, The Don Killuminati: The 7 Day Theory.
Released in 1990, The Fresh Prince of Bel-Air debuted on NBC and remains one of Will Smith’s most standout roles to date. The series itself aired for six seasons with a total of 148 episodes. The music included in this catalog is used to bridge scenes together throughout each episode, as well as the closing theme music for 39 episodes. Over 75% of this offering’s historic revenue is generated by the music from the decade-spanning success of The Fresh Prince of Bel-Air.
Additional titles boast some of the biggest names in hip-hop to date. 2Pac’s “To Live And Die in L.A,” accounted for 9% of earnings in the last 12 months. The song is off 2Pac’s posthumous album The Don Killuminati: The 7 Day Theory, which took No. 1 spot on the Billboard 200 and is certified 2X Platinum. Earnings for “To Live And Die in L.A” grew significantly year-over-year thanks to its popularity overseas.
Finally, this collection includes a variety of other noteworthy tracks including Ice Cube’s iconic “You Know How We Do It,” Monica’s “Don’t Take It Personal (Just One Of Dem Days),” and 2Pac’s, “Heaven Ain’t Hard 2 Find” from the 1996 album All Eyez On Me. This catalog also includes the entire underscore for the classic urban film Menace II Society by the Hughes Brothers – including Ice Cube's track "Ghetto Bird."
TV/Film. This catalog benefits from custom background music featured in the classic NBC series, The Fresh Prince of Bel-Air, which accounts for 75% of this catalog's historic earnings.
Every time an episode of The Fresh Prince of Bel-Air airs on TV (or is streamed on-demand) with music included in this catalog, a public performance royalty is generated. As the winner of this auction, you'll collect the performance royalties for any of the songs' use in the series. Although the series ended nearly 30 years ago, it's important to take into consideration that if the series begins to air less frequently on syndicate networks (or stops airing at all), royalties for the included songs would decrease.
With the pivot to online streaming, it’s no surprise the series now appears predominantly across a variety of streaming platforms, the most prominent being Amazon Prime. Netflix recently announced that The Fresh Prince of Bel-Air has returned to the streaming service in the UK and Ireland, after a temporary hiatus. In addition, WarnerMedia confirmed The Fresh Prince of Bel-Air will appear on their HBO Max subscription service, set to rival Netflix, Hulu, and Amazon Prime.
Lasting Relevance. Not surprisingly, the 2Pac titles in this collection provide some star power and can be seen as an attractive feature. Named one of the Greatest Rappers of All Time, 2Pac has received six Grammy nominations including a nomination for Best Rap Album for All Eyez On Me. It’s worth noting that the life of 2Pac and success of the famed album inspired the film All Eyez On Me.
The late rapper’s estate hails as one of the most valuable in the rap world and for nearly a decade, 2Pac appears on Forbes Hip-Hop Cash Kings list, which ranks rap's top 20 earners. The RIAA diamond artist claims an impressive 10 million monthly Spotify listeners.
Dollar Age. This catalog has a Dollar Age of approximately 28 Years. This means the majority of royalties earned in the last 12 months came from songs that have collected royalties for more than 27 Years. A high Dollar Age like this suggests stability and longevity.
About the Royalty Distributor
American Society of Composers, Authors and Publishers (ASCAP) is one of four United States performing rights organizations, along with BMI, SESAC & Global Music Rights. It collects license fees from music users on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed. For more information on ASCAP’s distribution schedule, click here.