Legendary 90s Hip-Hop: 2Pac & Outlawz
Invest in this star-studded, multi-platinum hip-hop catalog featuring one of the greatest hip-hop artists of all time, timeless classic 90s legend 2Pac and his established group Outlawz.
The Theoretical IRR is a formulaic guideline based on an extrapolation of the normalized, historical earnings trend of the catalog. The Theoretical IRR is not a guarantee of future performance. It should be used for comparison purposes only. Each catalog has its own risk factors and the Theoretical IRR is not based upon a specific analysis of this catalog. Click here to view the basis for all Theoretical IRR calculations.
Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.
| Starting Price: | $20,000 |
| Bidding Increment: | $600 |
| Closing Price: | $56,000 |
| End Date: | Feb 05, 2019, 3:13 PM MST |
| Last 12 Months' Royalties: | $6,049 |
| Investment Term: | 10 years* |
| Distributors: | ASCAP |
| Rights Included: | Public Performance |
| Interests Included: | Songwriter (World) |
| Track List: | |
| First Distribution: | February 11, 2019 |
| Distribution Frequency: | Quarterly |
| Buyer Fees: | $500‡ |
* Please see the FAQ tab for more information on the 10-year investment term.
‡ Become a Royalty Exchange All Access Investor to waive auction fees and enjoy additional exclusive benefits.
What rights are included?
| Musical Composition | Sound Recording | |||||||
|---|---|---|---|---|---|---|---|---|
| Copyrights included? | No | — | ||||||
| Rights: |
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| Sources: | Internet Streaming, AM/FM & Satellite Radio, TV/Film/Commercial Performances, etc. | Internet Streaming, Satellite Radio, Digital Downloads, CD Sales, TV/Film/Commercial Placements & Performances, Samples, etc. | ||||||
| Distributors: | ASCAP | — |
Description
This is a rare opportunity to collect royalties tied to one of the most enigmatic artists of all time—Tupac Shakur— and his featured hip-hop group Outlawz.
The catalog’s top-earning song is Tupac’s “Hit ‘Em Up.” Widely considered within the American hip-hop community as one of the greatest diss tracks ever recorded, the 23-year-old track contributes 25% of this collections historic earnings. Even more impressive, the track is currently growing at an impressive rate at nearly 60% in the last 12 months.
“Me Against The World” is the second-largest contributor. Released in 1995, it is one of the oldest tracks in this collection. This track contributes to nearly 13% of earnings in the last 12 months, and is growing at 16% in the same time period.
It’s important to note that this collection includes dozens of historic 2Pac and Outlawz tracks. What’s interesting is this collection earns predominantly from streaming sources, despite the fact that most of the songs were released prior to the creation of streaming platforms. Streaming contributes to over 50% of this collection’s earnings in the last 12 months and grew 37% in the same time period. Collections with established earning growth this significant do not come around often.
Key Drivers
Song Age. This catalog contains music with release dates dating back to 1995. Songs this old that continue to demonstrate meaningful earnings (and even year-over-year growth) provide a diverse income mix between new(er) releases and more mature works. Industrywide, “Catalog Songs” (music released more than 18 months ago) and “Deep Catalog” (music released more than 3 years ago) together represent over 60% of music streamed today.
This collection of songs aligns with this trend. The highest-earning tracks — “Hit ‘Em Up” and “Me Against The World”— were released in 1996 and 1995, respectively. A catalog containing more mature works is something worth noting as an investor.
Lasting Relevance. Not surprisingly, the star power within this catalog is an attractive feature. Featuring “Hit ‘Em Up” from 2Pac — these are multi-Platinum-selling artists with a proven track record of hits, loyal fan bases, and mainstream appeal. Named one of the Greatest Rappers of All Time, 2Pac has received six Grammy nominations including a nomination for Best Rap Album for All Eyez On Me. It’s worth noting that the life of 2Pac and success of the famed album inspired the film All Eyez On Me, and as the winning investor, you will receive earnings anytime the film airs.
The late rapper’s estate hails as one of the most valuable in the rap world and for nearly a decade, 2Pac appears on Forbes Hip-Hop Cash Kings list, which ranks rap's top 20 earners. The RIAA diamond artist claims an impressive 10 million monthly Spotify listeners.
Hip-Hop/Streaming. This catalog is a perfect example of two trends: hip-hop and streaming's growth worldwide. According to BuzzAngle's 2018 Year End Report, hip-hop is the most popular genre of music in the U.S. The driver for the increase is streaming. Hip-hop/rap tracks accounted for more than a quarter of all on-demand plays on music streaming services in the US in 2018.
Streaming accounts for over 50% of this catalog’s earnings over the last 12 months and these earnings are up nearly 40% in the same period. A key feature worth noting is this collections age and relation to streaming. Despite the majority of these works release dates preceding the creation of Spotify, Pandora and Apple Music, streaming platforms are driving significant growth for this collection. This is a feature certainly worth noting as an investor.
About the Royalty Distributor
American Society of Composers, Authors and Publishers (ASCAP) is one of four United States performing rights organizations, along with BMI, SESAC & Global Music Rights. It collects license fees from music users on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed. For more information on ASCAP’s distribution schedule, click here.