Lil Pump’s 4X Platinum Viral Hit “Gucci Gang”

Bid on royalties from a song with 1.5 billion online-plays across multiple streaming-platforms and a 4X Platinum status from the RIAA.

$42,000

closing price

Auction Closed

Top Bid: Chris K

Historic royalty income is no indication of future royalty income. Future royalty income is dependent upon future sales and licensing revenue generated by the sound recordings or compositions associated with this listing.

Starting Price: $20,000
Bidding Increment: $2,000
Closing Price: $42,000
End Date: Aug 29, 2019, 1:00 PM MDT
Dollar Age:

1.13 Years

Last 12 Months' Royalties: $24,939
Investment Term: 10 years*
Distributors: ASCAP
Rights Included:

Public Performance

Interests Included:

Publisher (U.S. Only)

Track List:

Track List

First Distribution (paid 30 days from receipt):

September 20, 2019

Distribution Frequency: Quarterly
Buyer Fees:

$500

* Please see the FAQ tab for more information on the 10-year investment term.

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What rights are included?

  Musical Composition Sound Recording
Copyrights included? No
Rights:
Mechanical
Public Performance
Sync
Sales
Non-Interactive Streaming
Sync
Sources: Internet Streaming, AM/FM & Satellite Radio, TV/Film/Commercial Performances, etc. Internet Streaming, Satellite Radio, Digital Downloads, CD Sales, TV/Film/Commercial Placements & Performances, Samples, etc.
Distributors: ASCAP

Description

This single-song auction features the viral hit “Gucci Gang” from rising hip-hop idol Lil Pump. With over 959 million streams on YouTube and 510 million spins on Spotify, the track boasts an impressive streaming presence, contributing to over 83% of earnings historically for the work. Artist Lil Pump, claims well over 13 million monthly listeners on Spotify alone and was named as one of the 30 Under 30 by Forbes in 2019.

Released in late 2017, “Gucci Gang” is Lil Pump's highest-charting single to date on the US Billboard Hot 100, peaking at number three. The track has since charted in over 22 countries worldwide in addition to receiving Gold and Platinum certifications in eight countries. In 2018, “Gucci Gang” received a Billboard nomination for “Top Streaming Song.”

Following its initial release, the track sparked a pop culture tidal-wave, spawning numerous memes across social media, a reference on hip-hop legend Eminem’s most recent album Kamikaze, and even a parody sketch on NBC’s Saturday Night Live.

Key Drivers

Hip-Hop/Streaming. This catalog is a perfect example of two trends: hip-hop and streaming's growth worldwide. According to BuzzAngle's 2018 Year-End Report, hip-hop is the most popular genre of music in the U.S. The driver for the increase is streaming. Hip-hop/rap tracks accounted for more than a quarter of all on-demand plays on music streaming services in the US in 2018. Streaming accounts for 83% of this catalog’s all-time earnings.

Streaming/Gen-Z. According to a recent study, Fluent, uncovered millennials and Gen-Z as the primary users of, subscription services like Apple Music and Spotify. At 19-years-old himself, the majority of Lil Pump’s following fall within his same age range and demand for his catalog on streaming sources follows suit.

New Releases. Less than a year ago, Lil Pump released “Arms Around You” with one of Spotify’s most-streamed artists of 2019, Maluma, further solidifying his already strong streaming presence. In addition, Lil Pump released his new album Harverd Dropout in early 2019. While the new songs are not included in this auction, new releases can help boost an artist's back catalog. The release of new music draws discovery among first-time listeners and re-engages existing fans.

About the Royalty Distributor

American Society of Composers, Authors and Publishers (ASCAP) is one of four United States performing rights organizations, along with BMI, SESAC & Global Music Rights. It collects license fees from music users on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed. For more information on ASCAP’s distribution schedule, click here.

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